Partnering with ASMIRT gives you access to more Medical Radiation Professionals than any other organisation in Australia.
The ASMIRT membership is made up of 8,800 Radiographers, Radiation Therapists, Nuclear Medicine Practitioners and Sonographers. The 2,000 strong student membership covers the majority of students enrolled across all relevant courses in Australia.
An additional 4,000+ direct contacts nationally provide us with unparalleled reach into the professions.
Engagement
a. ASMIRT digital marketing and publications have higher engagement rates than the Association sector average. ASMIRT open rates are 48% and click through rates 3.0%. (Industry average is 26% and 1.5% respectively according to Campaign Monitor).
b. Engagement rates for targeted membership groups are higher still, 62+% open rates and 7% click through rates.
c. ASMIRT’s social media follower growth has jumped 20% across LinkedIn, YouTube, Facebook and Instagram over the past 12 months.
Flexibility
a. Being a small organisation, with the ability to be adaptable, we can provide flexible options to partners. We can tailor a full year’s worth of participation, sponsorship and advertising through to engagement in single events.
b. We listen to your needs and objectives, rather than trying to fit you into a box. With direct access and capacity to speak to our partnership team we can work together on opportunities that give you the outcomes you want.
Knowledge
a. No organisation in Australia has more corporate knowledge of the medical radiation sector than ASMIRT. Our ears are to the ground, with our Board, Committees and Advisory Panels made up of medical radiation practitioners. We survey attendees after each event and field more than 20,000 calls and 7,000 emails from members per year. We regularly ‘health check’ our membership.
b. Our Partnership team is highly experienced and knowledgeable in this sector. We have decades of collective experience in this space and can advise you what will and won’t work with these audiences.
Opportunity
a. There are more opportunities to reach MRPs through ASMIRT than any other organisation. The Society hosts more than 65 events per year, the largest conference and exhibition for radiographers and radiation therapists in Australasia, and we deliver weekly eNewsletters, Spectrum magazine and the Journal of Medical and Radiation Sciences both in hard and soft copies.
b. With more opportunities come more options to customise which target markets you wish to focus on. There are niche events throughout the year providing you with opportunities to speak directly to your market.
ASMIRT maintains up to date information about its audience, and our reach. We can advise you on the most effective way to advertise to medical radiation practitioners, depending on your product, service, timing and budget. Download the 2024 rate card for more information.
To discuss partnership and advertising options with ASMIRT please contact Conference & Sales Manager, David Leach – events@asmirt.org
